Branch West Basketball Academy  For the last 10 years he has run the leading year-round basketball development program for offensive basketball skills in Southern California. Athletes come from as far north as Camarillo as far east as Palm Springs and as far south as San Diego to take advantage of Bob Gottlieb's 40 years experience as a master teacher of basketball. He not only teaches comprehensive offensive skills development but also a complete understanding of how to play, with and without the basketball. This includes spacing, moving without the ball, reading the defense, screening and taking screens, dribble penetration and subsequent playing off that penetration, etc. In years past, it has been solely for high school boys.  However, with the opening of the American Sports Center in Anaheim, he has added 7th and 8th grade groups on Thursday evenings.  There are two locations for high school boys, 1-3 pm Sundays, at the Spectrum Club in Thousand Oaks and Wednesdays 7-9:00 pm at Fountain Valley H. S. in Fountain Valley.

BWBA Basketball Recruiting Assistance Service  In addition, for the last 7 years he has developed a unique niche in the basketball world. He is one of the few people in the entire country that specializes in representing outstanding high school school basketball players who are somewhat under recruited, for whatever the reason, and helping them be recruited to all NCAA levels.

This may mean a full scholarship to an NCAA Division 1 or NCAA Division 2 school or it may be a comprehensive financial package to an NCAA Division 3 school involving a combination of academic scholarships, financial aid based on need, non interest baring student loans that do not have to be paid back until after graduation, and work study. He specializes in assisting athletes who are on the bubble between D1 and D2, with being able to be the difference maker in enabling the athlete to get a scholarship to an NCAA D1 school.

All of this may well save a parent over $100,000 even at the NCAA Division 3 level, which does not allow athletic related scholarships, if the athlete has quality grades.  In some cases, his work is the difference between an athlete not being recruited at all, and being recruited to a good D3 school where the athlete can obtain a quality education and continue to play very good college basketball.

He has the credibility and respect of college coaches in his ability to evaluate talent and project the appropriate level that a player can play. College coaches get dozens of films each week from parents and high school coaches, and do not have the time to look at most of them. However, when Coach Gottlieb calls on a player's behalf, and subsequently sends films, coaches will look at them and give serious consideration to recruiting the athlete.